Case study
One van, two movers, and no more quoting at midnight
Mudances La Formiga moves flats around Barcelona. The work was never the problem — the 45 minutes before the work was.
Before
- 45 minutes
- per quote, at a home visit or on a video call
- 1 in 2
- quoted customers never replied, and nobody chased them
- Every evening
- spent answering WhatsApp, email and Instagram
- By hand
- rescheduling, permits and crew planning
After
- 3 minutes
- for a customer to price and book themselves
- 0 calls
- needed to confirm a booking or change a date
- 20%
- paid up front, so the date is really held
- Exceptions only
- reach Toni: big loads, pianos, furniture lifts
The quote was the bottleneck
Every price needed Toni's eyes: a home visit across the city, or a video call walking room to room. Around 45 minutes each, most of them in the evening, and half of them for people who never answered again. The information he actually needed was small — what furniture, which floors, is there a lift, how far. So the app asks exactly that, in the customer's own words or from a photo of each room, and prices it with the same rules Toni had in his head.
Barcelona is in the price, not in a phone call
A fourth floor with no lift costs real hours. A wardrobe that won't fit the lift means an external furniture lift on the street. A van parked on a narrow carrer needs a city permit, requested ten days ahead. All three used to be discovered on moving day or in a nervous phone call. Now they're flagged while the inventory is being built, priced on the spot, and the permit task is created the moment a booking lands.
The month has a shape
Barcelona leases start on the 1st, so the last five and first two days of every month sell out weeks ahead while mid-month sits empty. The calendar says so plainly: busy days cost 15% more, mid-month days save 10%, and full days offer a waiting list instead of a dead end. When somebody cancels or moves, the freed slot is offered to the first person waiting, with twelve hours to claim it.
Nobody has to be nudged by Toni
Quiet leads get a follow-up after a day, a second one three days later pointing at cheaper mid-month dates, and are then left alone. Customers get a checklist a week before and their crew's names the day before. Anyone who hasn't confirmed they're packed by the evening before gets a nudge — unpacked flats are the expensive kind of no-show. Every one of those messages is written, sent and logged without Toni opening his phone.
What Toni still does
He drives, he lifts, and he decides on the moves that deserve a human: anything over 20 m³, a piano, or a job that needs a furniture lift on the street. Those land in one queue with the numbers already worked out. Everything else is booked and paid before he reads about it.
Try the booking flow